RoughEst Instant Estimate Calculator

WordPress Plugin for Price Range Estimates

RoughEst lets your website visitors instantly calculate rough estimate price ranges for your services without filling out a contact form. Reduce support friction and help customers make quick decisions.

View on WordPress Plugin Directory →

Two Calculator Types

Cost Per Square Foot Calculator

Customer enters two values (e.g., length and width), the calculator multiplies them to get square footage, then multiplies by your cost-per-sqft to generate a price range.

Example:
Customer enters: 10 × 10
Square footage: 100 sqft
Your cost: $100/sqft
Base calculation: 100 × $100 = $10,000

Low range (60%): $6,000
High range (120%): $12,000
Result: $6,000 – $12,000

Cost Per Run Calculator

Customer enters a single value (e.g., length), multiplied by your cost per unit to generate a price range.

Example:
Customer enters: 10 (units)
Your cost: $100 per unit
Base calculation: 10 × $100 = $1,000

Low range (60%): $600
High range (120%): $1,200
Result: $600 – $1,200

Customizable Per Instance

Each calculator instance can be independently customized. Drag and drop multiple instances on your site with different settings for different services or products.

  • Main Title — Display name for the calculator
  • Description — Subtitle or instructions
  • Value Labels — Customize input field names (e.g., “Length” / “Width”)
  • Output Label — Label next to the result (e.g., “Estimate:”)
  • Cost-per Multiplier — Your pricing multiplier (default: $70)
  • Low Range Variance — Percentage for low estimate (default: 60%)
  • High Range Variance — Percentage for high estimate (default: 120%)
  • Disclaimer — Text to display after calculation
  • Error Message — Custom message if no values entered

Screenshots

Cost Per Square Foot Calculator

Customized for the decking industry

RoughEst Cost Per Square Foot Calculator

Multiple Instances

Two customized calculators in the sidebar with different settings

Multiple RoughEst Calculators

Widget Customization Panel

Drag-and-drop widget panel where you can install and configure each calculator

RoughEst Widget Customization

Frequently Asked Questions

  • Can I use RoughEst on pages and posts?

    Widgets by default are only available in sidebars and footer areas. To place calculators anywhere on your site, use the AMR Shortcode Any Widget plugin.

  • Can I customize the price range?

    Yes. You can set the low and high range percentages independently for each calculator instance. For example, set the low range to 50% and high range to 150% for a wider spread.

  • Can I use multiple calculators on one site?

    Yes, RoughEst supports unlimited concurrent instances. Each can have completely different settings, labels, multipliers, and ranges.

  • Can I change the currency symbol?

    The customization panel doesn't currently support currency selection in the UI. Contact me if you need a specific currency symbol hard-coded into your calculators.

  • How do I style the calculator to match my theme?

    Target the CSS class .roughest-inputs in your theme's custom CSS to style input fields.

  • Can you build custom features for my use case?

    Yes. I'm available for custom development. Contact me to discuss your specific needs.

Ready to Install?

Get RoughEst from the WordPress Plugin Directory or contact me for custom calculator development.

WordPress Plugins → or Request custom development