WordPress Plugin Development

Published plugins and custom WordPress plugin development services

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Published Plugins

RoughEst Instant Estimate Calculator

RoughEst lets website visitors instantly calculate rough price range estimates for services without submitting a contact form. It reduces support friction, qualifies leads faster, and gives customers the confidence to move forward. Two calculator types are available: cost-per-square-foot (the customer enters two dimensions) and cost-per-run (the customer enters a single value). Each instance is independently configurable with its own multiplier, range percentages, labels, and disclaimer text. Multiple instances can run concurrently on the same site with completely different settings.

WordPress plugin • Widget-based • Multiple instances • Fully customizable • Free • MIT license

Full details → • WordPress Plugin Directory → • GitHub →
RoughEst Cost Per Square Foot Calculator — customized for the decking industry
Multiple RoughEst calculator instances in a WordPress sidebar

Custom WordPress Plugin Development

Every WordPress site eventually outgrows off-the-shelf plugins. Custom plugin development produces purpose-built functionality with no bloat, no conflicting dependencies, and no subscription fees for features that should have been free to begin with. Plugins are delivered as stand-alone installable packages with full source code ownership transferred to the client.

  • Interactive calculators

    Instant pricing tools, ROI estimators, savings calculators, and configurators that give visitors answers without making them call or submit a form.

  • Visualization and design tools

    Product color simulators, layout preview tools, two-tone palette selectors, and other tools that help customers make decisions before they buy.

  • Lead qualification plugins

    Multi-step questionnaires that filter and segment leads before they reach the contact form, so every inquiry arrives with the information needed to respond usefully.

  • Custom admin functionality

    Custom post types, taxonomies, settings pages, meta boxes, and admin interfaces that extend WordPress without modifying theme files or installing a page builder.

  • Third-party API integrations

    Plugins that pull in live data from external services: CRMs, inventory systems, shipping APIs, weather feeds, or any REST API with a clear specification.

Why Custom Over Off-the-Shelf

  • No bloat

    General-purpose plugins include features for every possible use case. A custom plugin ships only what your site actually needs, which keeps load times down and reduces attack surface.

  • No subscription lock-in

    Many plugins now require recurring payment for functionality that used to ship as a one-time purchase. A custom plugin is a perpetual asset you own outright.

  • Exact behavior

    General plugins solve the general case. A custom plugin solves your specific case with the exact UX, output format, and business logic your workflow requires.

  • Maintainability

    When a third-party plugin breaks on a WordPress update, you wait for the vendor. When a custom plugin breaks, the fix is a direct conversation with the developer who wrote it.

Need a Custom WordPress Plugin?

Describe the functionality you need and get a direct quote for a purpose-built plugin.

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